Navigating growing pains in the pet insurance industry with facts, perspective
Pet health insurance is a topic that comes up at least a couple of times per week in my work, & that’s no surprise. After well over 20 years participating in various professional capacities adjacent to veterinary medicine, & now working with families as a Certified Animal Hospice Practitioner focused on senior & geriatric care, animal hospice & palliative care support for pets of any age, the involvement of vet care is common. And, of course I’m frequently liaising with other members of veterinary interdisciplinary teams, so I’m part of these conversations when families are moving through decision making. I’ve made some interesting observations. The first of which is that pet guardians understand that they can expect a better experience in meeting the changing needs of their pets, no matter the life stage or health status. That’s due to advances made in vet med, including testing & treatments that weren’t available even 10 years ago, a better understan...